Beyond Net Zero

Marketers now draft environmental claims under close regulatory and legal scrutiny. This playbook explains how to align with the FTC Green Guides, meet California SB 343 standards, and adapt to UK and EU enforcement. It reviews high-profile cases against Keurig, JBS, and Lufthansa, then outlines practical steps to substantiate claims, avoid risky phrases, and prepare for upcoming global shifts.

Treasury and IRS have released final 45V rules that define how hydrogen projects qualify for tax credits through lifecycle emissions, hourly matching, deliverability, and transferability. This article explains the new compliance framework, highlights case studies, and outlines practical steps for U.S. industrial players to build bankable hydrogen strategies aligned with ESG and decarbonization goals.

California’s climate disclosure laws are entering execution. CARB’s August 2025 workshop previewed a June 30, 2026 deadline for SB 253 Scope 1 and Scope 2 reporting, while its July FAQs confirmed a December 1, 2025 docket for SB 261 climate risk reports. This article explains what is settled, what remains in flux, and how companies can prepare supplier data, assurance controls, and governance to meet the first deadlines.

Transferability under section 6418 has created a liquid market for clean energy tax credits. This CFO playbook explains how 45Q, 48, and 48E credits trade in 2025, what buyers require in diligence, how to validate bonus rates like energy communities, and where deals fail on wage rules, insurance, and recapture. Learn how to set price, terms, and controls to drive successful monetization.

The SEC climate disclosure rule remains stalled in 2025, yet public companies face growing investor and state-level demands for credible climate reporting. This analysis explores where the rule stands, global trends shaping disclosure, and strategic actions to prepare. Learn how governance, Scope 1-3 data, and voluntary alignment with ISSB can strengthen both compliance readiness and business value.

The Integrity Council for the Voluntary Carbon Market is reshaping credit quality standards through its Core Carbon Principles. CCP-labeled credits are becoming the benchmark for trust in voluntary markets, influencing procurement, compliance, and disclosure. Learn how to assess your portfolio, secure labeled supply, and align claims governance to reduce risk and strengthen ESG credibility.

The EU’s Green Claims Directive is now enforceable, demanding scientific evidence and third-party verification for environmental product claims. This blog explains what’s changing, what regulators expect, and how firms can avoid risk while gaining strategic advantage. Backed by real examples and regulatory insights, this is essential reading for ESG and compliance leads.

Discover practical, budget-friendly sustainability strategies for small businesses in 2025. From energy savings to local supply chain changes and employee-led initiatives, learn how to reduce your environmental impact, improve brand reputation, and cut costs—without major investments.

Reducing your company’s carbon footprint is no longer just a sustainability goal, it is a business imperative. This guide explores how firms can embed decarbonization into strategy, operations, and capital planning. With real-world examples and expert insight, we outline 10 critical steps to move from pledges to performance.